ELECTRIC ZOO

July 2014

SUMMARY

I concepted and designed an out of home campaign for Electric Zoo, New York's Electronic Music Festival.

The media spend included digital and static billboards in Times Square, the Cross Bronx Expressway, Hoboken, & Philadelphia, as well as subway posters, rail cards, and bus signs/wraps in NYC, Hoboken and Philadelphia.

ROLE & CREDITS

Design & Strategy

Strategy: Stewart McDonald

Art Direction: Adam Dalton

Motion Design: Dan O' Neill